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Showcase (retailer)
Showcase is a Canadian retail company specializing in “As Seen on TV” products typically sold on television infomercials. There are 99 locations in major malls across Canada as well as a e-commerce portal that sells to U.S. and Canadian consumers.〔(【引用サイトリンク】title=About Us )〕 According to their website, Showcase is the world’s largest as-seen-on-TV retailer.
== History ==
The first Showcase store was opened in 1994 in the Meadowlark Centre in Edmonton, Alberta, originally under the name “As Seen on TV Showcase”. In 2000, the company aggressively expanded at an average of five openings per year.〔http://www.highbeam.com/doc/1G1-65906074.html〕 At this time, the company was primarily franchise-based, and modeled primarily as an “As Seen on TV” outlet store. The ''Edmonton Journal'' covered the grand openings of subsequent stores in the Edmonton area as the chain grew.〔Edmonton Journal, 1996〕
Starting in 2003, the company redesigned stores and began to launch proprietary product lines such as Dream Away, Quantum, and Kyoto and expanded beyond “As Seen on TV” boundaries, and officially changed its name to “Showcase”.〔http://www.shopatshowcasecanada.com/landlords.html〕
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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